Why Every Business Needs a Mobile-Friendly Website


As a freelance website developer, I often encounter clients who are hesitant to invest in a mobile-friendly website. They see it as an unnecessary expense or a luxury that their business doesn’t need. However, nothing could be further from the truth. In this post, I’ll be discussing why every business needs a mobile-friendly website, and the benefits it can bring to your business.

  1. Mobile users are on the rise: With the increasing use of smartphones and tablets, mobile internet usage has surpassed desktop usage. Therefore, it’s important to have a mobile-friendly website to ensure that your website is accessible to the majority of your potential customers.
  2. Improve user experience: A mobile-friendly website is designed to be easily navigable on small screens and touch-based devices. This improves the user experience, making it more likely that your visitors will stay on your website and engage with your content.
  3. Better search engine rankings: Google has stated that they use mobile-friendliness as a ranking signal in their search algorithm. This means that having a mobile-friendly website can improve your search engine rankings, making it more likely that your website will appear at the top of search engine results pages.
  4. Increased conversions: By making it easy for mobile users to navigate your website, you’ll be more likely to convert them into customers. A mobile-friendly website makes it easy for users to complete forms, make purchases, and contact you, which can lead to increased conversions and sales.


A mobile-friendly website is no longer a luxury, it’s a necessity. With the increasing use of mobile devices, it’s more important than ever to ensure that your website is accessible to mobile users. Not only will it improve the user experience, but it can also improve your search engine rankings and increase conversions.

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